Bachelor of Business Administration Honours inMarketing Management
Sri Lanka Institute of Information Technology
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About this degree
A Sri Lankan degree
- Degree awarded by
- The institute itself (UGC / Ministry recognized)
- Country
- Sri Lanka
- Institute
- Sri Lanka Institute of Information Technology · Private (non-profit)
- Study mode
- Local degree — Sri Lanka
- Attendance
- Full-time — typical
- Location
- Malabe (main); branches in Colombo, Kandy, Jaffna, Matara
Entry requirements
Standard UGC/gazette minimum for this discipline — confirm with institute
Bachelor of Business Administration Honours in Marketing Management
Private institutes don't select by Z-score - you need the passes below.
Local A/L
At least 3 'S' passes in one sitting in any stream (Commerce stream preferred by some institutes)
Cambridge/Edexcel
3 'D' passes or equivalent
Most institutes also expect 6 O/L passes incl. English & Mathematics
Degree content
40 modules, as listed on the official programme page
Year 1 · Semester 16 modules
- BM1012Principles of Management3 cr
- BM1030Microeconomics3 cr
- BM1014Business Mathematics3 cr
- BM1015Information Technology for Business3 cr
- BM1016English Language Skills2 cr
- BM1011Learning and Study Skills1 cr
Year 1 · Semester 26 modules
- BM1041Self Management1 cr
- BM1042Macroeconomics3 cr
- BM1043Financial Accounting3 cr
- BM1044Legal & Political Environment in Business3 cr
- BM1045Human Resources Management3 cr
- BM1046Business Communication2 cr
Year 2 · Semester 16 modules
- BM2011Personal Development Planning1 cr
- BM2012Organizational Behavior3 cr
- BM2013Business Information Systems2 cr
- BM2014Principles of Marketing3 cr
- BM2015Business Statistics3 cr
- BM2016Operations Management3 cr
Year 2 · Semester 26 modules
- BM2071Leadership and Teamwork1 cr
- BM2072Business Negotiation2 cr
- BM2173Consumer Behavior3 cr
- BM2174Integrated Marketing Communication3 cr
- BM2175Sales Management3 cr
- BM2176Services Marketing3 cr
Year 3 · Semester 16 modules
- BM3011Career Readiness and Business Etiquettes1 cr
- BM3012Business Ethics & Values2 cr
- BM3514Business Law3 cr
- BM3111Retail and Omnichannel Management3 cr
- BM3112Marketing Analytics & Decision Making3 cr
- BM3214Advertising3 cr
Year 3 · Semester 24 modules
- BM3061Business Research Methods3 cr
- BM3031Business Internship6 cr
- BM3121Digital Marketing3 cr
- BM3122Event Management3 cr
Year 4 · Semester 13 modules
- BM4011Comprehensive Research Project9 cr
- BM4012Strategic Management3 cr
- BM4111Strategic Brand Management3 cr
Year 4 · Semester 23 modules
- BM4121The Entrepreneurial Marketers4 cr
- BM4122Social and Sustainable Marketing4 cr
- BM4123Global Marketing4 cr
Read from sliit.lk/study/find-a-program/bba-hons-specialising-in-marketing-management on 2026-10-06. Institutes update modules and electives each intake - check the official page for the latest.
Official pages
Check fees, intakes and the latest requirements with the institute
Institute course-listing page (search the programme there)